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SOLUTION · DIGITAL CULTURE & COMMUNITY

数字文旅与社区平台Digital Culture & Community

打造沉浸式文旅、社交平台与数字文娱应用,连接线上线下场景与用户运营。Immersive cultural tourism, community platforms and digital entertainment connecting online and offline.

智慧文旅Smart Culture-Tourism社区运营Community Ops数字文娱Digital Entertainment
内容板块分布Content Mix
AR/VR 沉浸式AR/VR Immersive 景区 AR 导览、数字孪生、文化 IP 互动体验Scenic AR guides, digital twins, cultural-IP interaction
社区私域分销Community Private-domain 兴趣社群 + 团长 / 达人分销,沉淀品牌私域Interest communities + leader/KOL distribution; brand private domain
数字文娱 + IPDigital Entertainment + IP 藏品合成、数字长城等多端集成文娱应用Multi-end entertainment like collectible synthesis and Digital Great Wall
内容策划Content Planning沉浸体验Immersive Experience社群运营Community Ops商业变现Monetization
实时在线Live
源码交付Source Delivery 私有化部署On-prem Deployment 支持定制Customizable
数字文旅与社区平台Digital Culture & Community

典型痛点Pain Points

  • 景区依赖线下导览与票务,缺少数智化抓手与淡旺季运营弹性Scenic spots rely on offline guides and ticketing; lack digital levers and off-/peak operating flexibility
  • 文旅内容同质化强,沉浸式体验与文化 IP 衍生不足Cultural-tourism content is homogenized; weak immersive experience and cultural-IP derivatives
  • 用户粘性低,缺乏社群与会员体系的精细化运营工具Low user stickiness; lack of fine-grained community and membership ops tools
  • 本地商家与达人分销链路长,分润与履约难标准化Long distribution chains for local merchants and KOLs; hard to standardize profit-share and fulfillment
  • 内容平台变现路径单一,广告/电商/会员收入难平衡Single monetization path for content platforms; hard to balance ad/e-commerce/membership revenue
APPROACH

我们的方法Our Approach

AR/VR + LBS 沉浸式体验AR/VR Immersive

景区 AR 导览、数字孪生与文化 IP 互动Scenic AR guides, digital twins and cultural-IP interactions

数字文娱 + 文化 IPDigital Entertainment + IP

藏品合成、数字长城等多端集成应用Multi-end entertainment apps like collectible synthesis and Digital Great Wall

社区平台 + 私域分销Community Private-domain

兴趣社群、积分体系、团长与达人分销Interest communities + leader/KOL distribution; build brand private domain

内容创作与变现中台Content Creation & Monetization

短视频、图文、直播内容生产与多渠道变现Short-video, article and livestream production with multi-channel monetization

SCENARIOS

适用场景Scenarios

智慧文旅Smart Culture-Tourism社区运营Community Ops数字文娱Digital Entertainment
获取方案书Get the brief